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Betsson Review 2021 – Our rating and experience with Betsson sports UK

Zuletzt aktualisiert & geprüft: 03.09.2021

Our review of:Betsson
Reviewed by:
Go to Bookmaker

In operation for over 50 years, Swedish organisation Betsson first established its online presence back in 2001, quickly becoming one of the biggest bookmakers on the market. Betsson holds gaming licenses in both Malta and the UK. Betsson owns a variety of other platforms, including Betsafe and Casinoeuro. Betsson has been able to achieve such success, thanks to the extremely user-friendly website, range of markets and competitive betting odds. Betsson is one of the few bookmakers to offer markets surrounding entertainment, and they even throw in a decent Betsson bonus too.

With an average payout of around 94%, Betsson is certainly able to compete with the very biggest names in the business. Elsewhere, their rating in this Betsson review is aided by a generous welcome bonus and ongoing promotions, while customers are also free to take advantage of their casino, poker and bingo games. Betsson have made a name for themselves within the sports betting world, holding sponsorship deals with English Premier League giants Arsenal, as well as various other sports teams across Europe.

The result of the OpenOdds Betsson review

Given its experience, it is perhaps little surprise that Betsson is a name now synonymous with the betting industry. Betsson performs well in all of the key areas in which punters look for when considering a new bookmaker, including range of markets, live-betting, betting apps, banking methods, live-streaming and the Betsson bonus.

Perhaps the only negative factors in this Betsson review are the countries that are currently restricted from taking advantage of their services and features, as well as deposit charges with some available banking options. Betsson has already demonstrated it is quick to move with the times, ensuring that customers are more than likely to remain satisfied. This bookmaker scores well, based on the following Betsson sportsbook review, with very few negative factors surrounding their operation. Our Betsson rating means that they sit just behind the market leaders when it comes to their services and features, with their platform set to continue to attract new users on a daily basis.

Erfahrungen mit Betsson: Good All-Round Bookmaker

  • Large number of sports and entertainment markets.
  • Attractive design and easy-to-use interface.
  • Bookie offering quick withdrawals, free of charge.
  • Various live-streaming opportunities.
  • Low minimum stake and high limits.
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Betsson: OpenOdds 10 Review Categories Comprehensive Rating Report Concerning This Top Bookmaker

All bookmakers thoroughly tested by the OpenOdds team, must prove themselves in the following 10 review categories, even Betsson!

01.Bonuses: Generous Welcome Offer

Betsson's Bonus Program7/10 Punkte

  • 100% matched deposit
  • Up to £100
  • Simply sign up and deposit
  • Minimum of £10
  • Full T’s&C’s in bonus review
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For many punters, one of the main considerations when registering with a new bookmaker is often the sports betting bonuses and other promotions in offer when opening a new account or regularly gambling on the site. So, does Betsson offer a free bet? At Betsson, potential customers can look forward to a potentially lucrative welcome offer, with the Swedish bookmaker matching all opening deposits 100%, up to a maximum of £100. This is undoubtedly one of the best free bets offers around, meaning that customers can quickly double their money, significantly enhancing the opportunity of winning big. As well as this, Betsson also provide users with ongoing promotions and a Betsson bonus surrounding different markets. This includes risk-free bets on the big sporting events, price boosts and cash prizes.

02.Betting Odds: Industry Average

How good are Betsson's odds?5/10 Punkte

  • Not the best
  • On par with industry
  • Constantly improving
  • More diverse sports odds more appealing
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One of the few areas in which Betsson does not perform so well is the betting odds provided. While the bookie is on a par with the industry average, given the fact that the rest of their operation is so excellent, this is still a little disappointing. Despite this, Betsson has improved significantly in this area, with odds having become more appealing across the majority of markets. However, relatively short odds make it difficult for punters to remain profitable long-term. Football markets are especially disappointing, especially when looking at a detailed betting odds comparison against some of their major competitors. However, more diverse markets, such as ice hockey, cycling and handball are more appealing in general. These are perfect for those looking to make the most of their betting strategies. Given the number of positive and negative factors surrounding odds, this is an area of our Betsson review that is difficult to conclude.

03.Customer Service: Friendly and Efficient Support

Betsson's Customer Services7/10 Punkte

  • 24/7 support
  • Live chat, e-mail and telephone
  • Quick and easy assistance with live chat
  • More in-depth questions perfect for e-mail
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Is Betsson a good bet for customer support? As with any reputable bookmaker in the modern age, Betsson ensures that their customer service team is on standby 24 hours a day, seven days a week, in order to assist with any issues or problems. Users are able to contact the Betsson support team via email and telephone, as well as the hugely popular live chat feature. Response times will often differ between these available methods, with the live-chat feature often being the preferred choice with most customers due to its quick and easy assistance. We’ve reviewed many bookmakers that do not offer a full 24/7 service, so we are happy to rate Betsson well on this score. The customer service options take a little bit of tracking down on the multilingual site, but once you find the help section, there is plenty of support available.

04.User-friendliness:Attractive and Easy-to-Use

How easy is Betsson to use?5/10 Punkte

  • Supremely attractive website
  • Modern, transparent design
  • Minimalist approach, all that you need
  • Easy to navigate and place bets
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The Betsson website is supremely attractive, with its modern design and transparency ensuring that placing bets with this bookmaker is an enjoyable experience. While still ensuring that the orange colour, that is now synonymous with the bookmaker, is still prominent, Betsson does not bombard customers with an overload of information or unwanted graphics, instead keeping things simple. Areas such as sports markets, in-play features and live-streaming are easily accessible at all times, while moving between different pages, including the Betsson sportsbook, casino or bingo is as easy as possible. As well as this, customers are also able to view all current promotions at Betsson, with this being the first tab at the top of the page. As we already noted, the site offers multiple language options, which users can select when they visit the site for the first time. There is also a drop-down menu with different language options.

05.Sports Covered: Scandinavian Specialism

Betsson's Sports Coverage7/10 Punkte

  • Many popular sports
  • Traditional favourites all available
  • Niche sports also offered
  • Unfortunately no horse racing
  • All options have incredible depth
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Betsson features many of the most popular sports markets on their betting platform, including the likes of football, tennis and golf. However, the site also includes some more diverse options, including MMA, American football, ice hockey, bandy, floorball and pesapallo, many of which are extremely popular in Scandinavia. A lack of any horse racing markets will come as a disappointment to many. However, the depth of the majority of markets should help to make up for this. European football is extremely detailed, with matches available to bet upon on a daily basis. Elsewhere, markets such as politics and business, TV events and eSports help to ensure that Betsson are somewhat unique in the industry. As a result, we rate Betsson highly for sports covered, with only a lack of horse racing dragging things down a bit (you can wager on trotting, however).

06.In-play Product: Much Improved Live-Betting Options

Betsson's Live Betting Service5/10 Punkte

  • Substantial improvement
  • Easy to place bets on most live fixtures
  • Games are always updated
  • Live streaming service available
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Betsson has substantially improved its offerings when it comes to in-play sports betting, with punters now able to place live bets on the likes of football, tennis and basketball. The in-play feature is certainly easy to use, with odds being displayed in a clear manner, as well as quickly being updated to represent the on-field goings on. Markets will briefly be suspended in order to prevent customers quickly taking advantage of changes in scorelines. However, this is an industry standard across the board. Betsson also provides a range of useful information surrounding live matches and events, making the whole process all the more enjoyable. Unlike some sites we review, the popular and exciting live streaming option is available on the site. You need to have a positive account balance to be able to view the promised thousands of hours of live streaming, for free.

07.Payment Methods: Vast, Quick and Free

Betsson's Payment Methods5/10 Punkte

  • Debit and credit cards accepted
  • Bank transfers also available
  • e-Wallets supported
  • Easy deposits and withdrawals
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Is Betsson safe for payments? The bookmaker ensures its customers have a wide variety of choices when it comes to both Betsson deposit and withdrawal methods, with bank transfers, major credit and debit cards and e-wallets readily available. E-wallets are becoming increasingly popular among large proportions of customers, with Neteller, Skrill and Ukash among the most commonly utilised. There’s a handy ‘make a deposit’ tab on the side of website, which means you can quickly top up your account. How do I cash out with Betsson? The majority of banking methods are also available for withdrawals, with Betsson recommending that customers use the same platform for both forms of transaction. Its clear Betsson reviews its payment methods to ensure it is meeting customer needs. As a result, out Betsson rating is high for available payment methods.

08.Other Products:Live-Streaming and Blog Posts

What else does Betsson have to offer?6/10 Punkte

  • Handy blog for all punters
  • Casino also offered
  • Table games available
  • Plenty of e-sport support
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As we noted, customers at Betsson are able to take advantage of an excellent live-streaming service, as well as a live score centre. Betsson also provides an interesting and regularly updated blog, featuring some of the biggest talking points from a range of different events. No matter what you sporting preferences are, you are certain to find something to meet your needs in this section of their sportsbook. There is a casino and a live casino to enjoy, as well. This features a range of slots, table games, online poker, and other content to enjoy, including some games exclusive to Betsson. All of this content is easily accessed via a tab at the top of the screen. A casino lobby is presented, with all offerings clearly listed. All such features are available online and via the Betsson app or Betsson mobile-friendly site too.

eSports Betting: bet on CS:GO, Dota 2 and more

Betsson allows you to use your mobile to place your bets with a few simple clicks. A mobile version of the site has been set up so you can check out all of the latest results and action from the big tournaments such as League of Legends Worlds or the Dota 2 International.

All users that sign up to Betsson are rewarded with a £20 free sports or live betting wager when they deposit and spend £10 or more on their first bet. To qualify, users must bet at odds of 4/5 (1.80) or greater. But the good news is that the bonus can be used to bet on eSports, meaning you’ll have £30 to spend on your favourite games such as CS:GO or LoL.

Players can also take advantage of the mobile app to place eSports bets on the go, so, even if you’re at work and a game is due to start, you don’t have to miss out.

09.Security: Trustworthy and Safe Platform

How safe is Betsson?7/10 Punkte

  • Trustworthy and safe
  • Licensed by UKGC and Malta Gaming Authority
  • Secure SSL encryption
  • Guarantee on all payments
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Is Betsson safe for sports betting? Betsson is certainly a bookmaker that is trustworthy and safe. This is just one of the reasons why they have developed such an excellent reputation in the industry. Betsson hold valid gaming licenses from both the Malta Gaming Authority and the UK Gambling Commission, adding to their security. As well as this, their betting platforms utilise a secure SSL encryption, ensuring that all customer information and data is 100% safe. The fact that all credit card, bank and personal data is safe is certainly a positive factor for potential customers. Further to this, Betsson guarantees all payments, with all bets covered. In addition, the casino uses random number generator to ensure fairness. Betsson clearly wants to be a one stop shop for online gaming and keeps its security up-to-date, as part of its commitment to customers.

10.Betting Limits: Not for the Highrollers

Betsson's Betting Limits6/10 Punkte

  • Minimum bet of £0.10
  • Maximum bets vary according to sports
  • Relatively low for the industry
  • Own limits can be set
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Despite an appealing minimum bet of just £0.10, those looking to win major amounts of money will perhaps feel a little let down by the betting limits found at Betsson. While maximum bets and withdrawals will vary from market to market, they are still relatively low when compared to some of the bigger names within the industry. We hope Betsson reviews this soon, as unfortunately our Betsson rating for betting limits is a little lower than we would have liked to award. In the casino, you can see the minimum and maximum limits of each game by hovering over the icon. Customers can choose to set their own limits, if they are worried about things getting out of hand.

Our Verdict of Betsson:Great online bookie

Our review of:Betsson
Reviewed by:
Go to Bookmaker

The Swedish bookie has made a name for itself in this competitive industry. With both their in-play and live-streaming features having been significantly improved, the betting platform is one of the most efficient around, making this one of the best online bookmakers. A lack of horse racing may be a negative. However, given this market is not hugely popular in Scandinavia, this is perhaps of little surprise. However, their selection of games, attention to detail and the awesome Betsson bonus makes this bookie a serious contender.

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UK's Top 50 Bookmakers September 2021
Bonus Amount
/ 10
Up to£100
in bet credits
New Customers only. Up to £100 in Bet Credits. Sign up, deposit £5 or more to your account and bet365 will match your qualifying deposit in Bet Credits when you place qualifying bets to the same value and they are settled. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply.
/ 10
Up to£30
Up to £30 William Hill bonus
New customers using Promo Code P30 only, min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15 (30 days expiry), free bet/payment method/player/country restrictions apply. *By entering the Promo code in the box above you agree to the full terms and conditions of this promotion as displayed below.
/ 10
Up to£0
Up to £10 Smarkets bonus
1. Once the bonus is credited to your account, losses will be refunded up to the bonus amount. 2. You must deposit at least the qualifying deposit of £20 (or currency equivalent) in a single amount with your first deposit to be eligible for the rebate. 3. To withdraw rebated funds, you must bet at least the qualifying deposit on any combination of markets within the promotional period; otherwise rebated funds will be forfeited. 4. Unused bonuses expire after seven days of being credited to a user account and will be removed after this period. 5. Users making their first deposit by Skrill, Neteller, PayPal or a virtual/prepaid card will not qualify for this promotion. 6. The sign up offer is strictly limited to one per individual, family, household address, email address, same payment account number, and shared computer. 7. This promotion cannot be used in conjunction with any other sign-up promotion. 8. Smarkets standard terms for promotions apply.
/ 10
Up to£30
Up to £30 Betway bonus
New UK & Ireland customers only. Min Deposit: £10. First deposit matched up to £30. 1 x wagering at odds of 1.75+ to unlock Free Bet. Debit Card & PayPal deposits only. This offer is valid for 7 days from your new account being registered. Terms apply
/ 10
Up to£30
Up to £30 Paddy Power bonus
New customer offer. Place a single £10 (or £5 e/w) Sports bet in the 13:45 York on Friday, 21st of August and get a £5 free bet for each of the subsequent race. Deposits using Credit/Debit cards or Apple Pay only. Free bets are only valid for the specified race and are awarded when the qualifying bet has been settled. Free bet stakes not returned with winnings. T&Cs apply.
/ 10
Up to£30
£30 Welcome Bonus
18+. New depositing players on STSbets.co.uk only. Promotion from 11/02/2020 until further notice. First deposit min. £10. Qualifying bet: min. £10 accumulator bet with at least two selections with min odds of 1/2 (1.50) per selection. Bonus: 50% of the amount of the first bet. Max bonus £40. Min 6x wagering with bonus on min odds of 1/2 (1.50) before withdrawal. Deposit method restrictions. Bonus valid for 7 days. Full T&cs apply. BeGambleAware.org.
/ 10
Up to£30
Up to £30 888sport bonus
New customers only • Max Bet €5 • €10 deposit using promo code • Free bets are granted within 72 hours and expires after 7 days • Free bet stakes not included in returns • Deposit balance is available for withdrawal at any time. withdrawal restrictions & full T&C’s apply.
/ 10
Up to£10
Up to £10 Novibet bonus
18+ | UK new customers only | KYC verified | Max £10 free bet | Min bet £20 | Min odds 7/10 (1.70) | Free bet stake not returned | Certain Markets/sports/payment methods restrictions apply | Qualifying bet must be made within 30 days | Free bet valid for 30 days | T&Cs Apply | General Promo Terms Apply
/ 10
Up to£30
Up to £30 BetVictor bonus
New Customers only. Deposit and place a £5 qualifying bet at odds of 2.00 or greater within 7 days of opening a new account; excludes cashed out bets. Receive 2x £10 Sports/Virtual Sports Free Bets, valid on set events only at odds 2.00 or greater, expires in 7 days, plus a £10 Casino Bonus, expires in 7 days. Wager the Casino Bonus 35x to withdraw winnings. Payment Cards only. Geographical Restrictions and T&Cs Apply.
/ 10
Up to£20
£20 Risk-Free-Bet
New customers only. Deposit £20 using Debit Card, bank transfer or Trustly. Up to your first £20 of losses will be refunded as CASH within 24 hours of qualifying bet having been settled.
/ 10
Up to£10
Up to £10 Grosvenor bonus
/ 10
Up to£100
Up to £100 Paddy Power bonus


Betsson: Opinions & Experiences of Actual Users

Now that you have read our detailed Betsson review, it is time for you to help us out by sharing your personal opinion. You can help us come up with a Betsson rating that is even more detailed than before, enabling potential customers to decide whether it is potentially the right platform for them. How is our Betsson sportsbook review different? As a community, we can gain a better understanding of what is in store for users at Betsson, as well as areas that can potentially be improved in the future.


Too many good offers?